RESULTS DELIVERED

LEAD GENERATION, RANKINGS AND SALES

  • ENQUIRIES

    Over 3,000 leads delivered to the business to date and counting.

  • SESSIONS

    50% YOY growth in website sessions 2022 to 2023.

  • ORGANIC

    Top of Page 1  search results for Triple Glazed Windows keywords.

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NORRSKEN 

NORRSKEN WINDOWS AND DOORS

Founded in 2011, Norrsken has established itself as a leader in eco-friendly and energy-efficient windows and doors.

Driven by a passion for quality, sustainability, and innovation, the company offers bespoke solutions tailored to individual needs, ensuring cutting-edge technology and design.

Norrsken strives to make the homes we live in energy efficient which is vital in reversing climate change. Triple glazed windows play an essential role in achieving this goal and we were more than pleased to help Norrsken develop their digital position and drive new customers to the business.

Norrsken 

A STRATEGY TO MOVE FROM OFFLINE TO ONLINE

During the unpredictability of the pandemic, Norrsken found itself at a crossroads.

With their traditional reliance on trade shows for business leads rendered impractical, the need for a digital pivot became evident.

ETHICLY was recommended to Norrsken, where we were tasked with developing a digital marketing strategy and reviewing the website for opportunities to improve engagement and lead generation.

The strategy took shape with a focus on capturing the attention of those actively searching for eco-friendly solutions such as Triple Glazed and Passive House windows. A comprehensive competitor audit laid the groundwork, enabling us to weave insights into a strategy tailored to place Norrsken at the forefront of the digital landscape.

This approach wasn't just about maintaining a status quo, it was about seizing an opportunity to drive interest and lead the conversation in a rapidly evolving market.

Norrsken 

IMPACTFUL RESULTS ENABLED IMMEDIATE GROWTH TO BE ACHIEVED

The transformation of Norrsken's website was a study in meticulous enhancement and strategic foresight.

ETHICLY introduced innovative global content blocks, revolutionising how users interacted with the site and ensuring a seamless journey free from dead-ends.

A comprehensive technical health check and on-page optimization were complemented by extensive training for Norrsken's team, empowering them to harness content marketing to bolster organic search rankings effectively.

The digital strategy then shifted gears to encompass Google and Microsoft ads, deploying test campaigns to amplify reach and lead volume. Simultaneously, a social media strategy was crafted, targeting architects to establish expansive, impactful relationships.

Through these approaches, we were able to support Norrsken navigate the challenging pandemic landscape and also helped them to flourish, achieving cost-effective business growth through astute digital marketing.

CLIENT

PROJECT'S WE'VE DELIVERED

  • DELIVERING THE FUTURE HOMES STANDARD

    DELIVERING THE FUTURE HOMES STANDARD

    Nikki Maidment

    During the unpredictability of the pandemic, Norrsken found itself at a crossroads and knew the answer had to be digital.

    DELIVERING THE FUTURE HOMES STANDARD

    Nikki Maidment

    During the unpredictability of the pandemic, Norrsken found itself at a crossroads and knew the answer had to be digital.

  • CREATING A BETTER TOMORROW

    CREATING A BETTER TOMORROW

    Nikki Maidment

    With a must-achieve manifesto, we were only too happy to support &Keep, helping the nation to switch to plastic-free products.

    CREATING A BETTER TOMORROW

    Nikki Maidment

    With a must-achieve manifesto, we were only too happy to support &Keep, helping the nation to switch to plastic-free products.

  • DRIVING A CARBON-FREE FUTURE

    DRIVING A CARBON-FREE FUTURE

    Nikki Maidment

    ACV's Electtric boiler range represents a true alternative to gas. Could this actually mean the end of fossil fuels?

    DRIVING A CARBON-FREE FUTURE

    Nikki Maidment

    ACV's Electtric boiler range represents a true alternative to gas. Could this actually mean the end of fossil fuels?

  • RESTORING FOOT COMFORT LOCALLY

    RESTORING FOOT COMFORT LOCALLY

    Nikki Maidment

    Bridget, worked in the NHS restoring foot comfort for over two decades. With an ambition to set up her own, we jumped in feet first to assist.

    RESTORING FOOT COMFORT LOCALLY

    Nikki Maidment

    Bridget, worked in the NHS restoring foot comfort for over two decades. With an ambition to set up her own, we jumped in feet first to assist.

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